Arts and culture: digital experiences
Digital technology is allowing venues to turn what they know about their visitors into new experiences, while providing owners and operators with greater control over maintenance and budgets.
Arup has pioneered digital tools’ ability to improve the physical world, designing and implementing innovative technologies that bring new levels of immersion and delight to arts environments. Our work on the Virginia Tech CreateCube represents the coming shift to hybrid environments, where digital technologies are used to enhance the experience of physical art.
Our SoundLab modelling suite allows clients and public to experience how venues will look, feel, and sound, before they are built. We’ve even used these tools in creative collaboration with artists and musicians like Lou Reed and Nick Cave, producing immersive spatial experiences for the listener. And our MassMotion tool provides valuable data-driven insights into the movement of people in public spaces, informing better design choices.
Explore
Find out more about how our services can support you:
Projects
Explore more arts and culture projects
Renovation of cultural heritage: sustainable, efficient, and respectful design
Lakenhal, Netherlands
Lighting design enhances night-time experience at Fed Square
Fed Square Lighting Design, Australia
World-class acoustics for the new concert hall in Munich
Concert Hall Munich, Germany
Designing the world’s first net zero energy mosque
Masdar City Mosque, United Arab Emirates
Arts and culture
Arup has played a defining role in the development and design of some of the world’s favourite cultural buildings. We work as partners to our clients, always approaching projects with insights into how to serve their needs and the needs of their audiences.
